Fraser.

Managed AI SDR · Follow-up and chasing

Stop losing deals because nobody followed up.

Set up and run for you by our team. Fraser chases every prospect on a schedule, across every channel, until the approved sequence ends or a stopping condition is reached - handling replies, objections and out-of-office holds without dropping the thread.

Most pipeline is lost to inconsistent follow-up

Reps get busy, follow-ups slip, and a prospect who might have replied on the fourth touch never hears from you again.

Relentless, but respectful

Fraser follows a defined follow-up cadence across email, LinkedIn and contact forms, adapts tone as the sequence progresses, and stops automatically for bounces, opt-outs and out-of-office replies.

Set up and run by our team

AI execution. Human oversight.

  • The right audience

    Research and buying signals shaped around your offer and ideal customers.

  • Campaigns handled

    Targeting, personalisation, channel setup and automated follow-up managed for you.

  • Conversations, not tasks

    Our team monitors replies and brings you the conversations that need your expertise.

  • An improving approach

    Clear reporting and ongoing refinements to audiences, messaging and timing.

The workflow

  1. 01

    Schedule

    Set the cadence and channels for follow-up touches within a campaign.

  2. 02

    Chase

    Fraser sends each follow-up on schedule, varying the angle so it doesn't feel repetitive.

  3. 03

    Respect signals

    Bounces, opt-outs and out-of-office replies pause or end the sequence automatically.

How this works in practice

What Fraser needs

  • An active campaign with a defined audience
  • An approved follow-up cadence and channel order

Channels

  • Email
  • Managed LinkedIn outreach
  • Appropriate contact-form outreach

Campaign oversight

  • We agree targeting, messaging and exclusions with you before launch
  • Our team manages daily quality checks; material strategy changes and sensitive conversations come back to you

Stopping conditions

  • Prospect replies, opts out or hard-bounces
  • An out-of-office reply pauses the sequence until it ends
  • The defined number of touches is reached

Limitations

  • Fraser follows the approved cadence; it does not extend outreach to someone who has opted out or decide on its own to contact more people.
  • Consistent follow-up improves odds, it does not force a response.

Output and measurement

Touches sent per channel, replies, opt-outs, bounces and the point in the sequence where each outcome happened.

Illustrative example - fictional company

A professional-services firm sets a five-touch cadence across email and LinkedIn. Fraser pauses the sequence automatically when a prospect sets an out-of-office reply, then resumes once it ends. This is illustrative, not a reported customer result.

Evidence, with context

Consistent follow-up improves the odds of a reply over time. It doesn't guarantee one.

Questions

Related reading

Put Fraser to work on your sales process.

We set up and run Fraser for you. Your team takes the sales conversations.